Job Description
Planning and Budgeting
- Monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
AD Campaigns and Branding
- Help in planning and implementing promotional campaigns, Creating a wide range of different marketing materials
- Check and report on the effectiveness of marketing communications, Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
Event Activations
- Deploy successful marketing campaigns and own their implementation from ideation to execution
PR and Content
- Produce valuable and engaging content for our website and FB Page that attracts and converts our target groups
Leadership and Coordination
- Overall responsibility for brand management and corporate identity.
- Apply appropriate leadership strategies to effectively deliver business objectives.
- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives
Minimum Qualifications
- Graduate of Marketing or Commerce major in Marketing and the like
- Minimum of three (3) to five (5) of related experience in either of the following industries: retail and real estate
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
- A sense of aesthetics and a love for great copy and witty communication
- Up to date with the latest trends and best practices in online marketing and measurement
- Strong communication and customer service skills
- Solid attention to detail and time management skills
- Ability to motivate and lead a team
Required Skills
- Sales and Marketing Knowledge
- Project Management
- Brand Management
- Digital Marketing
- Events Management
- Advertising
- Public Relations (PR)
Preferred Courses
- Business Administration [Marketing Management]
- Marketing
- Marketing and Diploma in Marketing