Senior Marketing Executive

Senior Marketing Executive

Job Description

Planning and Budgeting

  • Monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

AD Campaigns and Branding

  • Help in planning and implementing promotional campaigns, Creating a wide range of different marketing materials
  • Check and report on the effectiveness of marketing communications, Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

Event Activations

  • Deploy successful marketing campaigns and own their implementation from ideation to execution

PR and Content

  • Produce valuable and engaging content for our website and FB Page that attracts and converts our target groups

Leadership and Coordination

  • Overall responsibility for brand management and corporate identity.
  • Apply appropriate leadership strategies to effectively deliver business objectives.
  • Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives

Minimum Qualifications

  • Graduate of Marketing or Commerce major in Marketing and the like
  • Minimum of three (3) to five (5) of related experience in either of the following industries: retail and real estate
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
  • A sense of aesthetics and a love for great copy and witty communication
  • Up to date with the latest trends and best practices in online marketing and measurement
  • Strong communication and customer service skills
  • Solid attention to detail and time management skills
  • Ability to motivate and lead a team

Required Skills

  • Sales and Marketing Knowledge
  • Project Management
  • Brand Management
  • Digital Marketing
  • Events Management
  • Advertising
  • Public Relations (PR)

Preferred Courses

  • Business Administration [Marketing Management]
  • Marketing
  • Marketing and Diploma in Marketing
Job Category: Marketing
Job Type: Full Time
Job Location: Mandaluyong

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